Aiming for genuine purpose and added value
Customers and companies alike benefit from automated processes in Marketing and Sales, which Pfeifer is initiating and developing at a fast pace according to a clear strategy. Prime example: With its continuously optimised service portal, Pfeifer is transferring the B2C advantages to the B2B sector.
CEO Pfeifer Group
“Establishing contemporary digital communication and sales channels in a traditional environment is a major challenge. We want to use this to create concrete benefits and real added value for our customers and the company.”
Head of Digital Sales at Pfeifer
“We want to provide our customers with the right information at the right time at the best possible quality – and we want to do it automatically.”
Currently, pellets, formwork products as well as Euroblock pallet blocks and packaging timber are available online. Our goal is to expand the service offering to the entire product portfolio.